Introduction

A cookie is a small text file that is saved on your computer or on a corresponding device, such as your tablet or mobile phone.

What is a cookie and what is it used for?

A cookie is a small text file that is saved on your computer or on a corresponding device, such as your tablet or mobile phone.

On ohmungood.com and ohmungood.se, two types of cookies are used, permanent cookies and session cookies. Permanent cookies are stored as a file on the computer for a certain period of time, until the visitor to the website himself, or the server that sent them, deletes them. Session cookies are temporarily stored while the visitor is browsing a web page, and disappear when the visitor closes their browser.

Cookies can be either first-party cookies or third-party cookies. First-party cookies are placed by the website you are visiting, while third-party cookies are placed by a party/website other than the one you are visiting. For example, third-party cookies are often used by ad networks to identify a certain user and use information about how the user consumed content on the various websites or in apps and display (custom) marketing messages on the websites that are part of the network.

In addition to cookies, there are also pixel tags, web storage, mobile identifiers and other similar technologies that may have the same or similar functions as cookies. In this cookie policy, we use the term “cookies” for all cookies, mobile identifiers and similar technologies.

Cookies on the Oh Mungood website

In the list below, you will find the types of cookies used on our website, their functions, the purpose for which the data is collected and how long the collected data is kept.

Marketing and advertising cookies

Purpose and data collected

Marketing and advertising cookies help us analyze and track visitor behavior in order to deliver customized content and features based on user choices and previous visits to the website.

Such cookies are also used for so-called retargeting. This means that we use the cookie to identify you on our website so that, when you are on another website, we can show you marketing from us. This happens e.g. on Facebook via their Facebook Pixel. We may also choose not to show you any marketing and instead target those who have not been to our website. Marketing can also be customized using these cookies; for example by promoting such products/services/features in which you have shown interest on our website by clicking on information about those products, etc.

The data collected is IP address, a unique ID (digit/number combination) that recognizes you when you browse other websites. This ID is used for the retargeting explained above.

Cookies

Google Ads, Google Floodlight (third-party cookie) and Google DV360 (third-party cookie) are used for targeted ads that are relevant to the visitor across the web. Read more about advertising through Google and how you can change your ad settings to not receive personalized marketing.

The Facebook Pixel (third-party cookie) is used to analyze the effectiveness of advertising, to create customized target groups and to optimize advertising. Read more about advertising via Facebook. You can opt out of receiving personalized marketing by changing your ad settings while logged into your Facebook account.

Albacross (third-party cookie)

Information about Albacross’ processing of your personal data

We inform you regarding the processing of personal data on behalf of Albacross Nordic AB (“Albacross”).

Information collected from cookies set in your device that qualify as personal data will be processed by Albacross, a company offering lead identification and ad targeting services with offices in Stockholm and Krakow. Please see below for full contact details.

The purpose for the processing of the personal data is that it enables Albacross to improve a service rendered to us and our website (e.g “Lead Generation” service), by adding data to their database about companies. The Albacross database will in addition to “Lead Generation” be used for targeted advertising purposes towards companies and for this purpose data will be transferred to third party data service providers. For the purpose of clarity, targeted advertising regards companies, not towards individuals. 

The data that is collected and used by Albacross to achieve this purpose is information about the IP-address from which you visited our website, and technical information that enables Albacross to tell apart different visitors from the same IP-address. Albacross stores the domain from form input in order to correlate the IP-address with your employer.

For the full information about our processing of personal data, please see Albacross’ Privacy Policy.

Albacross Nordic AB
Companyreg. no 556942-7338
Tegelbacken 4A
111 52 Stockholm, Sweden
www.albacross.com – [email protected] 

Lagringstid

Google Ads
NID, 6 månader

Albacross
1 år

Analysis cookies

Purpose and data collected

Analytics cookies help us collect information about how visitors use our websites and help us improve our websites. These cookies provide statistics about the performance and visitors of the websites. Through these cookies, we can count visits and traffic sources, so that we can measure and improve how the websites work. We find out which pages are the most and least popular and see how visitors move around the websites. All information collected through these cookies is aggregated and anonymous. If you do not consent to this type of cookies, we do not see when you have visited the websites and receive no information about how they work.

Cookies

Google Analytics (first-party cookie) is used to analyze visitor behavior on the website to improve the user experience and ensure the functionality of the website. Read more about Google Analytics and how you can opt-out from the use of such cookies.

Storage Time

Google Analytics
__ga, 2 years
__gat, 1 minute
__gid, 24 hours
__gid, 24 hours
__utma, 2 years
__utmz, 6 months
__utmb, 30 minutes
__utmx, 18 months
__utmxx, 18 months
collect, session cookie

Necessary cookies and functional cookies

Purpose and data collected

These cookies are used to provide functions on our website and are necessary to ensure that the website, technically and visually, works as intended. These cookies also help us analyze visitor behavior on the website to improve the user experience and ensure the website’s functionality.

Cookies

Oh Mungood’s own cookies (first party cookies) are used to improve the user experience on the website and direct the visitor to the appropriate starting point based on previous visits.

Storage Time

Oh Mungood
acceptance cookies, 2 years
preferredstartpage, session cookie
startpagedirect, session cookie

Consent to the use of cookies

According to the Electronic Communications Act (SFS 2003:389), everyone who visits a website or app that uses cookies must have access to information about this and how these are used. The visitor must also consent to the use of cookies. You consent to Oh Mungood’s use of cookies in the banner presented to you the first time you visit our website.

If you want to avoid or delete cookies

You can choose to block cookies through your browser settings so that it automatically denies the storage of cookies or informs you each time a website requests to store a cookie. You can also delete already stored cookies in your browser. Exactly how this is done differs between different browsers and you can read more about this in the instructions for your browser or in the help function that most browsers have. Some service providers, e.g. Google also provides its own opt-out tools, which you can read more about on their website (see links in the list above).

If you use a mobile device, you can opt out of the use of mobile identifiers for certain types of interest-based advertising, including those performed by us, by going to the settings of your Apple or Android mobile device and following the most recently published instructions. If you opt out, no further data collection or tracking will take place. This means that if you later decide to reactivate these, we will not be able to continue to track you using the same ID as before and you will for all practical purposes be a new user in our system.

More information on how to manage and delete cookies is also available on the websites aboutcookies.org.uk and youronlinechoices.com.

Please note that blocking cookies may result in you not being able to access all pages and functions of our website. It may also impair your user experience.